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2015年BrandFinance全球品牌價值500強 (201-300)

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Rank2015Rank2014Brand nameIndustry GroupDomicileBrand value($m)2015%changeBrand value($s)2014Brand rating 2015Brand rating 2014
201177Banco do BrasilBanksBrazil6,549-6%6,972AA+AA+
202134SumitomoConglomerateJapan6,534-26%8,835AAAA-
203212StatoilOil&GasNorway6,5289%5,983AAAA-
204NewLand RoverAutomobilesUK6,52150%4,339AA+AA+
205145CanonTechnologyJapan6,494-21%8,179AA+AA
206211AetnaHealthcareUS6,4257%5,987AAAA+
207279UniqloRetailJapan6,41932%4,848AA-AA
208195BASFChemicalsGermany6,4161%6,353AA+AAA-
209170Swiss ReInsuranceSwitzerland6,360-13%7,273AAAA
210209Glencore XstrataMining&SteelSwitzerland6,3595%6,036AAAA
211286DeltaAirlinesUS6,33634%4,736AAA-AAA-
212272DZ BankBanksGermany6,31828%4,950A+A+
213373Lockheed MartinAero&DefUS6,30763%3,864AAA-AA
214173PeugeotAutomobilesFrance6,210-13%7,123AAAA
215NewAvivaInsuranceUK6,19434%4,612AAAA
216349MarubeniDistributionJapan6,19353%4,043AA
217220Louis VuittonApparelFrance6,1326%5,807AAAAAA
218228Pampers BabyProductsUS6,1139%5,590AAA-AA+
219185BHP BillitonMining&SteelUK6,107-7%6,586AAAA+
220226Purina PetCareSwitzerland6,0768%5,642AAA-AA+
221294PlaystationTechnologyJapan6,07532%4,586AAAA
222221ConocoPhillipsOil&GasUS6,0624%5,805AA-AA-
223253FiatAutomobilesItaly6,06017%5,179AAAA
224231NordstromRetailUS6,0128%5,568AAAA
225208KrogerRetailUS6,010-1%6,042AAAA
226264BBCMediaUK6,00619%5,033AAA-AAA-
227230PetrobrasOil&GasBrazil5,9457%5,570AA+AA
228216HeinzFoodUS5,9091%5,867AAA-AA
229333CPICInsuranceChina5,89942%4,156AA-AA-
230257SwisscomTelecomsSwitzerland5,88314%5,168AA+AA
231296Dai-Ichi LifeInsuranceJapan5,87628%4,575AAAA-
232223Munich ReInsuranceGermany5,8662%5,724AA-AA
233NewBooking.comTechnologyUS5,864AA
234196ColesRetailAustralia5,828-8%6,335AAAA+
235215DoveCosmeticsUK5,821-1%5,885AAA-AAA-
236242EETelecomsUK5,8079%5,344AAAA
237198CadburyFoodUK5,800-8%6,323AAA-AAA-
238309China Minsheng BankBanksChina5,78132%4,375AA+AA
239307Wrigley'sFoodUS5,77931%4,423AAAA
240270STC TelecomsSaudiArabia5,69514%4,975AA-AA-
241277AllstateInsuranceUS5,68717%4,875AA+AA-
242275WestpacBanksAustralia5,67316%4,901AA+AA+
243229BridgestoneTyresJapan5,6702%5,571AA+AA+
244272*China VankeReal EstateChina5,66614%4,977AAAA
245233U.S. BancorpBanksUS5,6441%5,565AAAA
246271Johnnie WalkerSpiritsUK5,60313%4,966AAAAAA
247224IberdrolaUtilitiesSpain5,567-3%5,710AAA-AA
248206JardinesVariousHong ong5,507-10%6,098A+A+
249357Sherwin-WilliamsChemicalsUS5,50638%3,976AA+AA+
250225AeonRetailJapan5,499-3%5,656A+AA-
251265RolexApparelSwitzerland5,4939%5,031AAA+AAA+
252249PublixRetailUS5,4814%5,277AAAA-
253403Michael KorsApparelUS5,45850%3,631AA+AA-
254NewE LeclercRetailFrance5,4560%5,462AA+AA+
255213Thomson ReutersMediaUS5,456-9%5,975AAAA+
256186UniCreditBanksItaly5,405-18%6,585AAAA
257204PanteneCosmeticsUS5,364-13%6,163AAAAA+
258222Groupe CasinoRetailFrance5,326-8%5,783AAAA
259207NiveaCosmeticsGermany5,322-12%6,079AAAAA+
260370LenovoTechnologyChina5,27435%3,913AAAA
261241KiaAutomobilesSouth Korea5,238-2%5,356AA+AA
262217NescaféFoodSwitzerland5,216-11%5,862AAA-AAA-
263256Bud LightBeerUS5,1760%5,170AA+AA+
264172Standard CharteredBanksUK5,162-28%7,148AAAA+
265217*TeliaSoneraTelecomsSweden5,151-12%5,879AAAA+
266269nabBanksAustralia5,1393%4,998AA+AA
267284CaixaBanksBrazil5,1238%4,759AAAA-
268432EtisalatTelecomsUae5,09548%3,452AA+AA-
269263HeinekenBeerNetherlands5,0941%5,058AAAA+
270397ClaroTelecomsMexico5,07938%3,675AAA-AA
271288MichelinTyresFrance5,0579%4,652AAA-AA+
272312QualcommTechnologyUS4,99415%4,337AA+AAA-
273401KPNTelecomsNetherlands4,99437%3,634AA+AA
274267Marks & SpencerRetailUK4,979-1%5,026AA+AAA-
275308PNCBanksUS4,95813%4,406AAAA
276227Prudential (US)InsuranceUS4,928-12%5,608AA-AA
277NewLICInsuranceIndia4,92720%4,104AA+AA+
278306*ChanelCosmeticsFrance4,9219%4,509AAA-AAA
279493China CITIC BankBanksChina4,89761%3,044AAAA-
280379UnitedAirlinesUS4,86127%3,831AA+AAA-
281266CIBCBanksCanada4,851-4%5,028AAAA
282238UnileverFoodUK4,844-10%5,395AAA+AAA+
283392AIAInsuranceChina4,82930%3,719AAAA-
284193MorrisonsRetailUK4,826-25%6,417AA-AA-
285377SYSCOFoodUS4,82426%3,842AAAA
286285RogersTelecomsCanada4,8141%4,752AAAA
287NewHumanaHealthcareUS4,81099%2,413AA-AA
288317TelusTelecomsCanada4,79813%4,261AAAA+
289274KTTelecomsSouth Korea4,795-2%4,912AA+AA+
290302MazdaAutomobilesJapan4,7956%4,511AA+AA
291293Estée LauderCosmeticsUS4,7924%4,589AAA-AA+
292282Dish NetworkMediaUS4,7920%4,792AA+AA
293291BNY MellonBanksUS4,7804%4,607AAAA+
294374PICCInsuranceChina4,74823%3,855AA+A+
295350FerrariAutomobilesItaly4,74718%4,037AAA+AAA+
296252BayerPharmaGermany4,746-9%5,188AAA-AAA
297268PradaApparelChina4,737-6%5,021AAA-AAA
2983193TelecomsHong Kong4,71411%4,260AA+AA
299255MobilOil&GasUS4,696-9%5,177AA+AA
300201EMCTechnologyUS4,680-26%6,312AA+AA+


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