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2015年BrandFinance全球品牌價值500強 (101-200)

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Rank2015Rank2014Brand nameIndustry GroupDomicileBrand value($m)2015%changeBrand value($s)2014Brand rating 2015Brand rating 2014
101123TimeWarnerMediaUS11,93122%9,769AAAA-
102119Time Warner CableMediaUS11,82218%9,998AA+AA
103135HuaweiTechnologyChina11,62133%8,721AAAA-
104111UBSBanksSwitzerland11,5749%10,644AA+AA+
105125Ping AnInsuranceChina11,51324%9,256AA+AA-
10688MovistarTelecomsSpain11,451-11%12,877AAA-AAA-
107NewAlibabaTechnologyChina11,37790%6,000AA+AA+
108108TD BankBanksCanada11,1273%10,855AA+AA+
109120StarbucksRestaurantsUS11,11511%9,976AA+AAA-
110104Accenture ITServicesIreland11,0871%11,009AAAA
11159TescoRetailUK11,052-37%17,659AAAA
112105EYAccountingUS10,9940%10,969AAA-AAA-
11380Deutsche BankBanksGermany10,993-19%13,491AAAA+
114139SKConglomerateSouth Korea10,91930%8,386AAAA+
115128CSCECEngineeringChina10,80618%9,127AA-AA-
116114CostcoRetailUS10,5511%10,420AAAA+
11784SAPTechnologyGermany10,445-22%13,360AAAA+
11895China LifeInsuranceChina10,380-13%11,875AAAA-
119143DirecTVMediaUS10,33526%8,226AA+AA-
120121*UnitedHealth GroupHealthcareUS10,2314%9,881AAAA
121100DHLLogisticsGermany9,889-11%11,169AAAA
122115EDFUtilitiesFrance9,790-4%10,162AA+AA+
123118CarrefourRetailFrance9,636-4%10,078AAAA+
124175AudiAutomobilesGermany9,59135%7,082AA+AA+
125126PetronasOil&GasMalaysia9,4803%9,160AAAA-
126127BoschEngineeringGermany9,4193%9,145AA+AAA
127116Goldman SachsBanksUS9,403-7%10,160AA+AA+
128130Capital OneBanksUS9,3924%9,058AAAA+
129124E.ONUtilitiesGermany9,289-3%9,613AA+AA-
130101PanasonicTechnologyJapan9,280-16%11,087AA-AA-
131117Credit SuisseBanksSwitzerland9,181-9%10,144AAAA+
132164EricssonTechnologySweden9,15724%7,406AA+AA+
13377ToshibaTechnologyJapan9,064-34%13,709AAAA
134121ItaúBanksBrazil9,021-9%9,904AA+AAA-
135138GilletteCosmeticsUS8,9887%8,409AAAAAA-
136109WoolworthsRetailAustralia8,964-17%10,823AAAA+
137147Morgan StanleyBanksUS8,88810%8,115AAAA
138239China Merchants BankBanksChina8,88065%5,390AAA-AA
139140TelstraTelecomsAustralia8,7085%8,302AAA-AA+
140146SkyMediaUK8,6997%8,157AAA-AAA-
141106SberbankBanksRussia8,668-21%10,950AAA-AAA
142168ZaraRetailSpain8,62218%7,317AAA-AA+
143133HoneywellEngineeringUS8,615-4%8,955AA+AA
144131VisaCredit CardsUS8,528-6%9,058AA+AA+
145210CBSMediaUS8,40540%6,000AA+AA-
146162O2TelecomsUK8,35910%7,630AAA-AA+
147160DanoneFoodFrance8,3519%7,666AAA-AAA-
148136BBVABanksSpain8,335-2%8,533AA+AA+
149161QQTechnologyChina8,3169%7,644AA+AA
150103PhilipsTechnologyNetherlands8,082-27%11,029AAA-AAA
151154EniOil&GasItaly8,0374%7,727AAAA
152151ASDARetailUK8,0312%7,838AA+AA
153159Prudential(UK)InsuranceUK7,8772%7,688AAA-AA+
15493SonyTechnologyJapan7,851-36%12,353AA+AA
155132RenaultAutomobilesFrance7,849-13%9,010AA+AA
156155CaterpillarEngineeringUS7,7811%7,726AAAA
157141DellTechnologyUS7,767-6%8,295AA-A+
158NewNipponLifeInsuranceInsuranceJapan7,713AA
159176BellTelecomsCanada7,6389%7,022AA+AAA-
160142Macy'sRetailUS7,620-8%8,287AAAA
161180ZurichInsuranceSwitzerland7,55411%6,794AA+AA-
162235Commonwealth Bank of AustraliaBanksAustralia7,52037%5,475AAA-AA+
163148TIMTelecomsItaly7,515-7%8,044AA+AA
164152Société GénéraleBanksFrance7,415-5%7,799AA+AA+
165203Red BullBeveragesAustria7,38919%6,207AAA+AAA+
166171PaypalTechnologyUS7,2651%7,159AA+AA+
167163EnelUtilitiesItaly7,231-2%7,409AAA-AA+
168205Warner Bros.MediaUS7,16817%6,122AAAA+
169192ChevroletAutomobilesUS7,15011%6,426AA+AA+
170179Bank of CommunicationsBanksChina7,1243%6,884AA+AA
171144MetlifeInsuranceUS7,119-13%8,187AAAA+
172150Kellogg'sFoodUS7,082-10%7,880AAA-AAA-
173187TelenorTelecomsNorway7,0478%6,511AAAA+
174156Johnson & JohnsonCosmeticsUS7,033-9%7,720AAAAAA
175157ScotiabankBanksCanada7,028-9%7,717AA+AA+
176182RabobankBanksNetherlands7,0164%6,723AA+AA+
177218ESPNMediaUS6,96619%5,833AAA-AAA-
178129GazpromOil&GasRussia6,961-24%9,117AAAA
179199Union PacificLogisticsUS6,93310%6,316AAAA
180174Bank of MontrealBanksCanada6,930-3%7,114AAAA+
181181HermesApparelFrance6,9142%6,751AAAAAA+
182214*LloydsBanksUK6,89516%5,941AA+AA+
183184SprintTelecomsUS6,8663%6,634AAAA
184237Shinhan Financial GroupBanksSouth Korea6,84826%5,416AA+AA+
185153AdidasApparelGermany6,812-12%7,776AAAAA+
186197MastercardCredit CardsUS6,7907%6,328AA+AA
187189XboxTechnologyUS6,7664%6,477AA+AA
188202GucciApparelItaly6,7126%6,303AAAAAA
189NewJD.comTechnologyChina6,698A+
190149Sainsbury'sRetailUK6,694-16%7,968AAAAA-
191166NordeaBanksSweden6,692-9%7,376AA+AAA-
192191MedtronicHealthcareUS6,6914%6,429AAAA
193167CartierApparelSwitzerland6,674-9%7,319AAAAAA
194214ANZBanksAustralia6,66412%5,926AA+AA+
195169CenturylinkTelecomsUS6,664-9%7,316AAAA
196234EmiratesAirlinesUae6,64021%5,481AAAAAA
197165VinciEngineeringFrance6,625-10%7,376AAAA+
198158Mizuho Financial GroupBanksJapan6,603-14%7,690AAAA-
199188AIGInsuranceUS6,5872%6,481AA-AA
200347State Bank of IndiaBanksIndia6,56362%4,063AA+AA+


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