2010年BrandFinance全球品牌價值500強 (1-100)

用手机看条目

出自 MBA智库百科(https://wiki.mbalib.com/)

Rank		Name	Country	Brand Value (USD $ Millions)		Brand Rating		Market Cap (USD $ Millions)
2010	2009	Name	Country	2010	2009	2010	2009	2010	2009
1	1	Walmart	United States	41,365	40,616	AA-	AA-	210,390	244,058
2	5	Google	United States	36,191	29,261	AAA	AAA-	184,969	79,164
3	2	Coca-Cola	United States	34,844	32,728	AAA	AAA	132,543	104,519
4	3	IBM	United States	33,706	31,530	AA-	AA-	165,974	136,675
5	4	Microsoft	United States	33,604	30,882	AAA	AAA	261,135	152,137
6	6	GE	United States	31,909	26,654	AA	AA-	170,573	635,959
7	8	Vodafone	United Kingdom	28,995	24,647	AAA-	AAA-	-	152,551
8	7	HSBC	United Kingdom	28,472	25,364	AAA	AAA	-	131,577
9	9	HP	United States	27,383	23,837	AA+	AA	116,325	90,506
10	10	Toyota	Japan	27,319	21,995	AAA-	AAA-	139,699	217,481
11	14	Automotive	United States	26,585	19,850	AA	AA	-	222,476
12	11	Bank of America	UNITED STATES	26,047	111,754	AAA+	AAA	21,017	65,529
13	41	Santander	Spain	25,576	10,840	AAA	AA-	-	54,881
14	15	Verizon	United States	23,029	18,854	AA-	AA-	-	162,844
15	23	WELLS FARGO	United States	21,916	14,508	AA-	AA-	-	108,691
16	19	Budweiser	United States	21,279	16,692	AA+	AA+	80,608	49,900
17	20	Tesco	United Kingdom	20,654	16,408	AA+	AA	55,600	53,618
18	12	McDonald's	United States	20,192	20,003	AA+	AA+	68,259	73,815
19	18	Walt Disney	United States	20,053	16,750	AAA-	AAA-	56,166	51,631
20	27	Apple	United States	19,829	13,648	AA+	AA-	179,880	47,327
21	13	Nokia	Finland	19,558	19,889	AA+	AA+	-	53,828
22	24	The Home Depot	United States	19,013	14,310	A+	A+	46,637	48,880
23	28	Samsung	Korea, Republic of	18,925	13,541	AA	AA-	93,796	43,855
24	16	China Mobile	Hong Kong	18,673	17,196	AA	AA	-	153,188
25	17	Orange	France	18,352	16,799	AA-	AA-	-	133,009
26	220	Mitsubishi	Japan	17,805	3,002	AA	A+	39,145	62,893
27	30	Shell	Netherlands	16,997	12,376	AA+	AA+	185,196	163,838
28	25	Intel	United States	16,642	13,976	AA	AA-	106,022	64,506
29	26	BMW	Germany	16,616	13,659	AA+	AA+	30,974	81,942
30	45	AXA	France	16,403	10,213	A+	A	55,408	37,922
31	21	Pepsi	United States	15,991	15,034	AA	A+	97,091	85,364
32	37	L’Oréal	France	15,890	11,234	AA+	AA+	65,857	50,081
33	22	Nike	United States	15,808	14,583	AAA-	AA+	31,602	20,318
34	31	Target	United States	15,224	12,253	AA-	AA-	35,007	45,225
35	66	Siemens	Germany	14,709	8,209	AA	AA	92,201	64,979
36	54	Citi	United States	14,362	9,810	A	A-	-	36,498
37	58	BNP Paribas	France	14,060	9,360	AA-	A+	-	49,480
38	89	Goldman Sachs	United States	13,887	6,753	AAA	AA+	-	36,361
39	52	Mercedes-Benz	Germany	13,883	9,844	A	AA+	-	106,823
40	64	Chase	United States	13,400	8,747	AA-	A	-	52,571
41	-	Christian Dior	France	13,343	-	AA-	-	18,815	-
42	79	Amazon.com	United States	13,340	7,466	AA-	A+	58,847	19,437
43	75	Bradesco	Brazil	13,299	7,698	AA+	AA-	-	29,794
44	32	UPS	United States	13,170	11,873	AA	AA	57,056	56,419
45	77	Barclays	United Kingdom	13,134	7,583	AA-	BBB+	-	19,998
46	35	Honda	Japan	13,083	11,461	AA	AA	59,239	79,867
47	40	GDF SUEZ	France	12,878	11,016	A	AA	96,297	94,460
48	65	Allianz	Germany	12,836	8,224	AA-	A	57,334	34,428
49	39	Oracle	United States	12,775	11,106	AA	AA	110,691	83,854
50	50	American Express	United States	12,737	9,944	AA-	AA-	-	25,866
51	53	Ford	United States	12,652	9,822	AA-	A	29,400	121,442
52	34	Sony	Japan	12,648	11,597	AAA-	AAA-	27,403	24,874
53	38	BP	United Kingdom	12,114	11,229	AA	AA	180,912	158,575
54	48	ICBC	China	12,083	10,031	AA	A	-	186,089
55	62	China Construction Bank	China	12,076	9,024	AA	AA-	-	127,443
56	36	Comcast	United States	11,979	11,383	AA	AA-	41,180	73,320
57	69	JP Morgan	United States	11,732	8,072	A+	A+	-	48,571
58	149	Sberbank	Russian Federation	11,729	4,531	AA	A+	-	19,616
59	112	Société Générale	France	11,580	5,852	A+	BBB+	-	25,288
60	42	CISCO	United States	11,480	10,794	AA	AA	-	71,266
61	44	Volkswagen	Germany	11,468	10,242	AA	AA	45,474	177,592
62	49	Chevron	United States	11,464	9,980	AA-	A	156,569	139,573
63	43	Heineken	Netherlands	11,435	10,348	AA+	AA-	23,405	30,337
64	56	DOCOMO	Japan	11,247	9,649	AA	AA	-	78,624
65	51	Tata	India	11,216	9,921	AA+	AA+	11,089	63,449
66	61	Nestlé	Switzerland	11,178	9,038	AA+	AAA-	176,636	167,429
67	106	BBVA	Spain	10,727	6,008	A+	A	-	39,039
68	73	Nissan	Japan	10,412	7,742	AA-	A+	33,562	62,157
69	72	T-Mobile	Germany	10,126	7,761	AA-	A+	-	119,726
70	59	Walgreens	United States	9,983	9,219	A+	A	38,415	27,729
71	87	Avon	United States	9,917	6,962	A+	A+	14,627	9,914
72	57	PWC	United States	9,908	9,458	AAA-	AAA-	-	39,156
73	91	Deutsche Bank	Germany	9,862	6,703	A+	A+	-	19,781
74	68	Lowe's	United States	9,784	8,173	A+	A+	32,226	34,610
75	67	Dell	United States	9,750	8,200	AA+	AA+	27,613	12,775
76	29	ExxonMobil	United States	9,683	13,360	AA-	AA-	356,379	362,434
77	82	Movistar	Spain	9,666	7,126	AA	A+	-	161,728
78	84	Bank of China	China	9,615	7,053	AA-	AA-	-	107,672
79	60	Carrefour	France	9,436	9,120	AA	A	34,467	43,487
80	47	Sam's Club	United States	9,398	10,126	A	A	-	244,058
81	107	ASDA	United States	9,122	5,967	AA-	A+	-	244,058
82	46	Hitachi	Japan	9,095	10,139	A	A	9,148	37,868
83	88	Toshiba	Japan	8,949	6,804	AA-	AA-	23,069	29,779
84	80	Generali	Italy	8,868	7,273	AA-	A-	41,184	34,283
85	86	Telecom Italia	Italy	8,866	7,005	AA	AA	-	78,430
86	-	Johnson & Johnson	United States	8,715	-	AA	-	173,382	-
87	92	BT	United Kingdom	8,685	6,649	AA-	AA-	-	31,339
88	98	FedEx	United States	8,588	6,344	A+	A+	26,392	18,290
89	96	KPMG	Netherlands	8,507	6,407	AA+	AA-	-	26,524
90	33	TimeWarner	United States	8,469	11,817	AA	AA	35,868	74,353
91	76	Credit Suisse	Switzerland	8,430	7,668	AA-	AA	-	32,484
92	213	UniCredit	Italy	8,342	3,103	A	BBB-	-	15,389
93	117	Philips	Netherlands	8,321	5,600	AA	AA	26,108	19,648
94	146	H&M	Sweden	8,298	4,578	AA+	A	48,913	29,286
95	78	UBS	Switzerland	8,261	7,568	A+	A+	-	37,889
96	101	Telefonica	Spain	8,155	6,165	A+	A+	-	161,728
97	125	Porsche	Germany	7,994	5,431	AAA	AAA	12,456	23,070
98	71	Kellogg's	United States	7,982	7,857	AAA	AAA	19,950	21,767
99	137	EDF ENERGY	France	7,922	4,905	AA	AA	106,839	158,049
100	139	Morgan Stanley	United States	7,907	4,775	A	A	-	15,399