2012年BrandFinance全球品牌價值500強 (1-100)

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出自 MBA智库百科(https://wiki.mbalib.com/)

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Rank		Logo	Name	Brand Value (USD $ Millions)		Brand Rating
2012	2011	Logo	Name	2012	2011	2012	2011
1	8		Apple	70,605	29,543	AAA+	AAA
2	1		Google	47,463	44,294	AAA+	AAA+
3	2		Microsoft	45,812	42,805	AAA+	AAA+
4	4		IBM	39,135	36,157	AA+	AA+
5	3		Walmart	38,320	36,220	AA	AA
6	18		Samsung	38,197	21,511	AAA-	AA+
7	7		GE	33,214	30,504	AA+	AA+
8	16		Coca-Cola	31,082	25,807	AAA+	AAA+
9	5		Vodafone	30,044	30,674	AAA+	AAA+
10	32		Amazon.com	28,665	17,780	AA+	AA
11	10		AT&T	28,379	28,884	AA+	AA+
12	12		Verizon	27,616	27,293	AA	AA
13	11		HSBC	27,597	27,632	AAA	AAA
14	13		NTT Group	26,324	26,927	AAA-	AA+
15	14		Toyota	24,461	26,152	AA	AA+
16	9		Wells Fargo	23,229	28,944	AA+	AA+
17	6		Bank of America	19,537	30,619	AA+	AAA-
18	17		McDonald's	22,230	21,842	AAA	AAA
19	30		Shell	22,021	18,605	AAA-	AAA-
20	27		Intel	21,908	19,078	AA+	AA+
21	13		HP	21,707	26,756	AA+	AA+
22	23		BMW	21,262	20,157	AAA-	AA+
23	22		The Home Depot	20,902	20,423	AA-	AA-
24	19		Tesco	20,051	21,129	AAA-	AAA
25	15		Santander	19,969	26,150	AAA-	AAA
26	20		Mercedes-Benz	19,762	20,798	AAA-	AA
27	21		Mitsubishi	19,488	20,473	AA	AA
28	26		Chase	18,964	19,150	AA+	AA-
29	36		Citi	18,639	17,133	AA+	AA
30	31		Nike	18,619	18,437	AAA	AAA
31	29		Orange	18,557	18,622	AA+	AA+
32	46		American Express	18,231	15,529	AAA-	AA
33	38		UPS	18,083	17,012	AA+	AA+
34	25		China Mobile	17,919	19,317	AA	AA
35	63		Volkswagen	17,758	12,704	AA	A+
36	40		Ford	17,559	16,662	AA+	AA+
37	44		Chevron	17,511	16,265	AA+	AA
38	24		Pepsi	17,096	14,363	AAA-	AA+
39	53		Oracle	17,031	14,602	AA+	AA
40	42		BNP Paribas	16,809	16,643	AA+	AAA-
41	33		Nestlé	16,661	17,455	AAA-	AA
42	62		GDF Suez	16,598	12,902	AA	AA
43	55		ExxonMobil	16,419	13,756	AAA-	AA+
44	54		Hitachi	16,391	14,503	AA-	BBB
45	50		Tata	16,343	15,087	AAA-	AAA-
46	39		Siemens	16,320	16,769	AA+	AA+
47	28		Bradesco	15,692	18,678	AAA-	AAA
48	37		China Construction Bank	15,464	17,092	AA	AA
49	178		Mitsui	15,405	5,551	AA-	AA
50	47		Walt Disney	15,392	15,424	AAA	AAA+
51	45		Target	15,267	15,989	AA	AA
52	52		IKEA	15,211	14,676	AA-	A-
53	181		Marlboro	15,171	14,219	AAA-	AA+
54	35		ICBC	15,164	17,194	AA+	AA
55	43		Honda	14,963	16,355	AA	AAA-
56	51		Movistar	14,412	14,935	AAA-	AA
57	73		PwC	14,296	11,445	AAA+	AAA+
58	74		Toshiba	14,185	11,136	AA-	AA-
59	56		Nissan	14,167	13,705	AA-	AAA-
60	34		Barclays	13,552	17,358	AA+	AA
61	49		AXA	13,406	15,099	AA-	AA-
62	41		Itaú	13,171	16,655	AA	AA
63	230		Hyundai	16,501	4,376	AA+	AA+
64	69		Total	12,968	11,828	AA-	A+
65	48		Deutsche Bank	12,906	15,169	AA+	AA+
66	71		Cisco	12,865	11,667	AAA-	AA-
67	59		Bank of China	12,857	13,257	AA-	AA+
68	68		Comcast	12,473	11,876	AA+	AA+
69	61		Sony	12,358	13,194	AA+	AAA-
70	72		T Mobile	5,867	11,553	AA+	AA
71	76		Olay	11,756	11,066	AA	AA
72	77		Dell	11,605	10,983	AA	AAA-
73	60		JP Morgan	11,602	13,241	AA+	AA-
74	70		Walgreens	11,564	11,707	AA-	AA-
75	66		Sam's Club	11,517	11,952	AA-	AA-
76	96		Generali	11,168	9,487	AA	AA
77	78		Allianz	10,951	10,898	AA	AA
78	65		Sberbank	10,772	12,012	AA+	AA+
79	83		3M	10,717	10,532	AA+	AA+
80	87		KPMG	10,555	10,160	AAA-	AAA-
81	114		PetroChina	10,491	8,031	AA	AA
82	104		BP	10,222	8,754	A	BB
83	81		FedEx	10,072	10,686	AA+	AA
84	99		Agricultural Bank of China	9,929	9,283	A+	A+
85	82		Unitedhealth	9,920	10,606	AA	AA+
86	102		BT	9,820	9,061	AA	AA+
87	168		LG	9,809	5,767	AA-	A+
88	84		E.ON	9,695	10,513	A+	A+
89	117		Deloitte	9,660	7,841	AAA-	AAA
90	98		CVS	9,421	9,286	AA-	AA-
91	80		ASDA	9,406	10,689	AA-	AA-
92	58		Goldman Sachs	9,332	13,406	AA+	AAA-
93	97		Canon	9,293	9,372	AA+	AAA-
94	64		Panasonic	9,233	12,525	AA-	AA
95	-		Time Warner Cable	9,140	8,571	AA	AA+
96	113		SAP	9,042	8,037	AAA-	AAA-
97	100		Boeing	9,022	9,213	AA	AA
98	115		eBay	8,959	8,002	AAA	AAA
99	92		Lowe's	8,882	9,751	AA-	AA-
100	243		Sumitomo	8,881	4,260	A	AA