OTP Bank

出自 MBA智库百科(https://wiki.mbalib.com/)

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OTP Bank官方網站網址:http://www.otpbank.hu/

OTP銀行是目前匈牙利最大的金融機構，其穩定及資金狀況是不容質疑的。根據去年的IFRS國際金融報告數字顯示，OTP銀行納稅1582億幅林。2005年處理民用貸款業務占擁有30多個金融機構的匈牙利金融市場的38%，存款業務的市場份額為35%。OTP銀行管理層表示，該行還將繼續致力於發展貸款業務、保持匈牙利領先地位、並加強地區地位。

OTP was created in 1949 when two other major state-owned banks were established. It was created by a state-induced merger of Pesti Hazai Első Takarékpénztár (First Pest Savings Bank), Leszámítoló Bank (The Clearing Bank) and several small-size banks from the rural parts of the country. Its control was given to the Ministry of Finances. Its duty was to handle the accounts of domestic clients and local councils. The other two banks were Külkereskedelmi Bank (Foreign Trade Bank) and Beruházási Bank (Investment Bank). State ownership lasted from 1949 to 1991, when all three major banks were privatised, thus establishing OTP Bank, MKB Bank and K&H Bank.

During the last decade, OTP Bank, under its ambitious CEO Sándor Csányi, has become a major player in the Central European market: it has made acquisitions in Slovakia (OTP Banka Slovensko, a.s.), Bulgaria (DSK Bank), Romania (RoBank, renamed to OTP Romania SA), Croatia (Nova Banka, renamed to OTP Banka d.d.), Serbia (Niška banka, Kulska banka, and Zepter banka), Montenegro (Crnogorska komercijalna banka) and Ukraine (former Raiffeisen Bank Ukraine). As of June, 2006 it is also negotiating the possibility of buying several other medium-sized or small banks in Russia, Serbia and Croatia.

OTP Bank remains by far the largest bank in Hungary. Its position as such was challenged only once, though unsuccessfully by Erste Bank, who bought out the financially challenged Postabank (Postbank), thus trying to create the largest financial entity in Hungary. OTP Bank went through a face-lift on January 12, 2007, by replacing its old green square logo. It adopted a new logo, and a new slogan too: Megbízunk egymásban (Trusting each other). It hopes to re-gain the trust of its clients, who left the bank in recent years to its rivals. The new image appeals to younger customers.

In the next five year the bank plans to:

• Achieve leading postition in the Bulgarian market
• Every year have a return of average equity higher than 25%
• Decrease the ratio of income/expenses to 50-53%

The Bank hosts an international organisation called the OTP group. The several parts of the group work in different areas of business.

• OTP Bank Rt.- Universal Bank
• Merkantil Bank Ltd.- Personal Loans
• Merkantil Car Ltd.- Auto Leasing
• Merkantil Lease Ltd.- Leasing
• OTP Building Society Ltd.- Savings Bank
• OTP Mortgage Bank Ltd.- Mortgage Bank
• DSK BANK EAD- Universal Bank
• OTP Banka Slovensko, a.s.- Universal Bank
• OTP Bank Romania SA- Commercial Bank
• OTP banka Hrvatska- Commercial Bank
• OTP Garancia Insurance Ltd.- Insurance Company
• OTP Fund Management Ltd.- Investment Fund
• OTP Real Estate Fund Management Ltd.- Investment Fund
• Hungarian International Finance Ltd.- International Financing
• OTP Real Estate Ltd.- Construction and sale of properties
• OTP-SCD Lízing Rt. -
• OTP Factoring Ltd.- Factoring, forfeiting
• OTP Factoring Trustee Ltd.- Evaluation and sale of properties
• OTP Pension Fund Ltd.- Pension Fund
• OTP Health Fund- Health Fund
• OTP Travel Ltd.- Travel Agency
• OTP Életjáradék Rt. -