2006年Honomichl全球市场研究公司25强

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TOP 25 GLOBAL RESEARCH ORGANIZATIONS

--THE WORLD'S LEADING MARKETING RESEARCH COMPANIES

20052004Organization HeadquartersParent country Web site (www.)No.of countries with subsidiaries/branch offices[1]Researchonly full-time employees[2]Global research revenue[3](U.S.$,in millions)Percent change from 2004[4]Revenue from outside home country (U.S.$,in millions)Percent of global revenue from outside home country
11VNU NVHaarlemNetherlandsvnu.com8137884$3,537.902.80%$3,502.5099%
22Taylor Nelson Sofres plcLondonU.K.tns-global.com70135801802.74.11513.584
33IMS Health Inc.Fairfield, Conn.U.S.imshealth.com7669001754.87.81120.563.9
4-GfK AGNurembergGermanygfk.com6075151311.35.2955.972.9
5GfK GroupNurembergGermanygfk.com--917.36.5--
9NOP WorldNurembergGermanygfk.com--3942.3--
54The Kantar GroupFairfield, Conn.U.K.kantargroup.com6166001237.21.679864.5
6-Ipsos Group SAParisFranceipsos.com446100964.68.6836.286.7
6IpsosParisFranceipsos.com445640871.78.2--
19MORILondonU.K.ipsos-mori.com246092.914.4--
77Information Resources Inc.ChicagoU.S.infores.com836046248.940934.5
88SynovateLondonU.K.synovate.com515559602.910.8494.282
910Westat Inc.Rockville, Md.U.S.westat.com11835420.45.7--
1011Arbitron Inc.New YorkU.S.arbitron.com210573103.912.44
1112INTAGE Inc.**TokyoJapanintage.co.jp21500261.48.11.90.7
1213Harris Interactive Inc.Rochester, N.Y.U.S.harrisinteractive.com41373210.52.542.520.2
1314Maritz ResearchFenton, Mo.U.S.maritzresearch.com4612207.113.142.920.7
1416J.D. Power and AssociatesWestlake Village, Calif.U.S.jdpower.com8820198.218.34623.2
1515Video Research Ltd.**TokyoJapanvideor.co.jp33911835.10.20.1
1618The NPD Group Inc.Port Washington, N.Y.U.S.npd.com13875161.114.332.620.2
1717Opinion Research Corp.Princeton, N.J.U.S.opinionresearch.com5707150.62.156.437.5
1822IBOPE GroupSao PauloBrazilibope.com.br15148382.15.918.322.3
1920Lieberman Research WorldwideLos AngelesU.S.lrwonline.com230975.7-2.69.913.1
2021Dentsu Research Inc.TokyoJapandentsuresearch.co.jp111861.1-9.80.20.3
2123Nikkei Research Inc.TokyoJapannikkeiresearch.com517053.11.9--
2225Abt Associates Inc.Cambridge, Mass.U.S.abtassociates.com120052.225.8--
23-comScore Networks Inc.Reston, Va.U.S.comscore.com334550.5295.611.1
24-Market Strategies Inc.Livonia, Mich.U.S.marketstrategies.com217544.512.71.53.4
2524Burke Inc.CincinnatiU.S.burke.com119842.8-1.45.713.3
Total99,910$14,399.75.4%$9,711.867.4%

** Estimated by Top 25 ** For fiscal year ending March 2006

  1. Includes countries that have subsidiaries with an equity interest or branch offices, or both
  2. Includes some nonresearch employees
  3. Total revenue that includes nonresearch activities for some companies are significantly higher. This information is given in the individual company profiles.
  4. Rate of growth from year to year has been adjusted so as not to include revenue gains or losses from acquisitions or divestitures. See company profiles for explanation. Rate of growth is based on home-country currency and includes currency exchange effects

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