CPTM廣告
出自 MBA智库百科(https://wiki.mbalib.com/)
CPTM (Cost per Targeted Thousand Impressions)定位用戶千次印象費用
目錄[隱藏] |
CPTM (Cost per Targeted Thousand Impressions,定位用戶千次印象費用)是指經過定位的用戶(如根據人口統計信息定位)的千次印象費用。
CPTM與CPM廣告的區別在於,CPM是所有用戶的印象數,而CPTM只是經過定位的用戶的印象數。
The "M" has nothing to do with "mega" or million. It's taken from the Roman numeral for "thousand".
in Latin mille means thousand..